The short verdict
HubSpot's free CRM is the best starting point for small businesses, and Breeze AI adds drafting, summarisation and prospecting agents as you grow.
Our HubSpot review
HubSpot's free CRM tracks contacts, deals, emails and meetings with no user limit — remarkable value. Breeze, its AI layer, drafts emails, summarises records and calls, builds landing pages and powers agents for prospecting and customer service on paid tiers.
Starter plans are affordable; Professional tiers get expensive quickly, so plan your growth path. HubSpot offers EU data hosting, which some UK firms prefer.
What we like
- Excellent free CRM
- All-in-one marketing, sales and service
- Breeze AI agents
- GDPR consent tools
Watch out for
- Professional tiers are expensive
- Contracts can be annual
- Can be more than a micro-business needs
Key features
- Free CRM
- Breeze AI assistant
- Email marketing
- Landing pages
- Service inbox & chatbot
UK business & GDPR notes
EU data-centre hosting available. Built-in GDPR consent and subscription tools.
HubSpot pricing (UK)
| Entry paid plan | Free CRM; Starter ~£15–£20/seat/mo |
|---|---|
| Free plan | Yes |
Indicative pricing, may exclude VAT. Last reviewed 24 September 2026 — confirm on the vendor's site.
Head-to-head comparisons
HubSpot: frequently asked questions
Is HubSpot free?
Yes — HubSpot offers a free plan. Paid plans start at Free CRM; Starter ~£15–£20/seat/mo.
How much does HubSpot cost in the UK?
Entry pricing is Free CRM; Starter ~£15–£20/seat/mo (indicative, may exclude VAT). Prices change often, so confirm on the HubSpot website before buying.
Is HubSpot GDPR compliant for UK businesses?
EU data-centre hosting available. Built-in GDPR consent and subscription tools. Compliance also depends on how you use the tool — see our UK GDPR and AI checklist.
Who is HubSpot best for?
Growing SMEs that want marketing, sales and service in one place.